Roadshows are when you meet fund managers, analysts and other investors and try to present your company and promote your stock. The indicators that it is working are that they:
- Monitor your stock
- Join future earnings and conference calls
- Come to your presentations
- Meet you next time
- Buy your stock
Looks like the investors have to make all the running. So what do you have to do to invest in the relationship?
At a recent CFO forum on IR here the magic number for meeting investors was at least 3 or 4 times a year with 7 – 8 times a year being suggested.
That’s a lot of plane trips for the average overworked CFO. But these days Investor Relations means just that: Relations with the Company Leadership – like the great team I was working with this week. One handshake and you get it that they can do the job.
Ah the human touch. Greeting, Talking, Eating. Spending Time with real people in a room.
Investors in the largest institutions are no different to anyone else. Despite all our technological toys no human heart ever warmed to the glow of a laptop screen.
Fly, My Beauties. Make friends and relations.