HOW GOOD FACILITATION WORKS
Facilitation of group workshops, offsites, planning meetings and discussion is becoming an increasingly popular way of working through both everyday tasks and complex challenges . This is for good reasons because a good facilitator is an insider-outsider who can make sure everyone gets to where the group wants to be.
Here are some of the things a good facilitator can do.
Keeps the Group on Track to get to Desired Outcomes
• Keeps group on track to achieve objectives in given time frame.
• Establishes and reminds group members of norms for meeting behavior.
Steers towards the Goals and manages Roles
• Verifies all group members understand and commit to common goal(s).
• Sets ground rules for interaction
• Recognizes when ambiguous roles pose problems for the group e.g manager / subordinate.
Encourages & Manages Communication
• Asks open questions to stimulate group discussion.
• Solicits ideas and suggestions from all members of the group.
• Provides feedback to group on how well they are communicating and interacting.
• Addresses non-verbal communication patterns.
• Paraphrases ideas and suggestions.
• Maintains open, balanced and clear communication.
Conflict Management
• Steers conflict away from personalities and toward task-related issues.
• Summarizes opposing positions.
• Resolves conflict which may be immobilizing the group.
Enables Knowledge Transfer
• Identifies appropriateness of the change or solutions that can be achieved.
• Encourages different views but remains subject matter expert.
• Implements appropriate decision-making procedure when decisions are needed.
One of your main challenges on a booth is managing your time. The reason you are there is to market your company or its products or services efficiently. You also want to find out what your visitors’ needs are and make sure you give them what they need. 
